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>> GET STARTED SELLING ONLINE / NEW TO ECOMMERCE?
 When
it comes to selling (products and sevices) on the Internet, building
a web site, growing a list of prospects, clients and affiliates
to help sell your products and services ... Wow, there's a lot
you need to be aware of.
Fortunately,
you're here, and we're going to sum it all up for you in the following
sections. So, sit back, get comfortable and get ready to learn
how to start selling online and making money using MyMarketingCart.com!
What
does it take to start selling (your products and services online)
and making money? Well, very simply, here's all you need:
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Products/Services in demand
that help solve people's problems. There's an old saying,
"If there's something not being met in your life ...
YOU have a business you can start!" (i.e., selling
products and services people need.) These products can take
the form of eBooks, audio products, video products, books,
home study courses, seminars, workshops, tele-seminars,
etc. Whatever you know, package it and sell it online through
your web site! Oh, you're going to need one of those too! |
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A Web Site designed to sell
with a professional shopping cart and built-in
marketing tools like autoresponders,
affiliate tracking software and ad tracking tools. This web
site should also be well designed, with a look and feel to
it that keeps prospects and visitors interested in your sales
copy, easy to navigate and plenty of reasons/opportunities
to buy from you. |
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Traffic
to your web site from affiliates! With an
Affiliate
Program you can drive targeted traffic
to your web site so you can make more sales than you ever
could all by your lonesome! Or, you can start
an eZine and drive traffic to your site by owning
a list
of subscribers who love to hear what you have
to say about what you do and how you can help them. |
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A
Training Program to help educate (and train)
your customers on how to use the products/services you just
sold them. Nothing makes a customer happier than your helping
them learn how to make the most out of your products. |
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More
products, web sites and affiliates to make
even more money!!! Once you have one product/web site selling
well, launch a new web site selling new products and services. |
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 When
it comes to building your web site to sell products and services,
there are several ways to go. First, ask yourself, do you have:
Depending
on how many products and/or services you have to sell, you might
build:
If
you have more than one product to sell, consider building a "Products
Page" that prominently displays each product and/or service
you have for sale on your web site. Here are several examples
of web sites that display all the products they have for sale
on their web site on a specific "Product Pages" ...
See for yourself:
And,
remember these tips when building your "Product Page"
...
- When
selling products from your web site, create a special "Products"
web page which lays out your products in a format that's easy
to read and quick to buy from you. Consider creating 3 columns
on this page and placing the following information in the appropriate
column:
You
can use this formula for every product listed all the way down
the page to showcase as many products for sale as you wish. EXAMPLE
- Providing
a picture of the product
you're selling helps "capture the imagination" of the
customer and what they're buying from you. SHOW THEM! Let the
customer "take ownership" of the product in their mind
before they even buy from you. Can you show many different sides
of the product? You bet! Show as much as you can!
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If
you're selling audio,
provide sample audio clips so prospective customers can listen
to a sample before buying. And, when selling audio, you have
the choice to sell downloadable audio products through our eBook
Delivery feature or through autoresponders that arrive in your
customer's eMail after they purchase from you. You can use a
service like UploadYourAudio.com
to provide sample audio clips of all your audio for customers
to listen to (before they buy).
- Include
a "View Cart" link
at the top of your product web page so customers can
easily "view" what's inside their cart so far. This
allows customers to convenient see how much money they're spending
at you site and if they forgot to buy anything else!
- Include
a "Check Out" link too, so your customers
can quickly "check out" and pay for the products/services
they want, when they're ready to buy!
- If
you're selling
seminars and tele-seminars make sure you provide
as much information as possible about them on your web site, and
specifically, on their own unique web page. And, don't forget
to provide several REGISTER NOW links
throughout the copy. Make it easy for people to register for your
events. Once they're ready to signup, don't make them search for
the registration link/button. Provide one for them about every
screen (or page down/up) of your site.
Above
all, make it easy for people to buy from you. Include a photograph
of the product you're selling, a short title, a colorful description,
the price and a buy button to purchase the product/service from
you. Once you have this page built, it's time to setup your shopping
cart. C'mon, let's continue with our lesson on GETTING STARTED!
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 Once
you have your products web page built, or your one-page sales
letter designed, it's time to setup your shopping cart within
MyMarketingCart.com so you can process orders online and make
money! Hurray!
In short, here's a brief checklist of what you would do. After
you setup your shopping cart, you're done and you can start adding
products and selling immediately!
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Configure
your gateway so you can collect payments online. Do
you have a merchant account? Do you have a PayPal.com account?
You'll need to decide how you will accept payments from
customers who buy from your web site. You can sell online
without a merchant account? Sure, but it helps to have one.
Can you sell online without PayPal (or just with PayPal)?
Sure, you can! What's most desired? |
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Setup
the look 'n' feel of your shopping cart to
match that of your web site. With MyMarketingCart.com, you
can customize the headers, footers, font colors, backgrounds
and many other visible areas of the shopping cart so they
match your web site. This provides an element of confidence
and safety when customers buy from you. They're made to feel
they haven't left your site when they go through our shopping
cart system ... a good thing! |
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Add your product(s) to the shopping
cart so you can create the individual "buy
me" links, which you'll place on your web site's product
page behind "BUY ME" or "ADD TO CART"
buttons; or behind REGISTER NOW links if you're selling seminar
registration products. |
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Customize
other parts of your shopping cart, for more
"marketability" and that personal touch when it
comes to selling online using MyMarketingCart.com. You can
customize the top and bottom of the View Cart page, the
Order Form page, the eMail Receipt customers receive when
they buy from you, etc. |
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Setting
up your shopping cart only takes a few minutes, depending on what
you wish to customize. The beauty is that once it's setup, it's
setup! And, you can leave it alone and go about building the rest
of your web site and all you want to sell from it ... like setting
up autoresponders to be assigned to your products, affiliate program
or a free eMail course (or eZine) you might offer from your web
site. Keep reading, here comes the exciting part!
 Did
you know that autoresponders were designed to make your life easier?
That's right! Autoresponders are eMails that get sent out automatically
(on your behalf) to prospects and customers, which contain vital
information you want them to know about.
And,
did you know there are several reasons why you need autoresponders
associated with your shopping cart.
For
starters, autoresponders help make the selling process online
easier for you by educating your customers about your products
before they buy from you. Autoresponders can also help train your
affiliates and help them sell more for you because they know more
about your products and how to sell them. All that, thanks to
autoresponders!
When
you signup for MyMarketingCart.com, definitely, consider creating
the following autoresponders to serve your online marketing and
affiliate training needs
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Product
Autoresponders — These eMails are
designed to give away free information about the product(s)
you wish to sell. These eMails can be in the form of free
chapters or excerpts from your book, sample audio files
of a complete audio set you're selling, etc.
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Affiliate
Autoresponders — These eMails are designed
to deliver vital training information to affiliates who sign
up to help sell your products. Imagine 100's of affiliates
signing up to help sell for you and you're able to train them
all via special eMails that go out to them (automatically)
right after they sign up! |
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eCourse
/ eTip Autoresponders — These eMails
are designed to deliver information prospects might be interested
in receiving after they give you their first name and primary
email address in return. This "email ecourse" could
be a series of tips, ideas, reports or training materials
designed specifically to gain the trust and buyer's confidence
in prospects who might be interested in buying what you have
for sale. |
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Audio
(or Video) eCourse Autoresponders —
Much like regular eCourse autoresponders, these eMails are
also designed to deliver information prospects might be
interested in receiving after they give you their first
name and primary email address in return. These "audio
(or video) ecourses" might also be an email series
of tips, ideas, reports or training materials, but instead
of them being in "text format" (via eMail) they're
in "audio (or video) format" again designed to
help gain the trust and buyer's confidence in prospects
who might be interested in buying what you have for sale. |
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eZine
Autoresponders — This autoresponder
is typically set up to capture all the names and eMails of
those interested in receiving your eZine or online newsletter.
The first eMail in this series could simply be a welcome letter,
thanking them for signing up. This helps to confirm their
email address and get them use to receiving eMail from you.
Also, this first eMail might include a link to your web site
where they might find access to past issues of your eZine. |
Wow,
you can see, having autoresponders
associated with your shopping cart can help increase
trust and buyer's confidence between you and your prospects before
they ultimately buy from you. With MyMarketingCart.com, you can
create an unlimited number of autoresponders for all kinds of purposes.
That's one of the many perks you get with MyMarketingCart.com.
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 Did
you know that one of the fastest ways to wealth is by creating
a huge list of prospects, clients and affiliates you can sell
to over and over again; and who, in turn, can help you sell what
you've got to even more people? That's right! And, what's the
quickest way to creating a list? By creating an "opt-in (form)
box" on the home page of your web site!
What
is an "opt-in" box, specifically? Simply, an "opt-in"
box is a small form visible on your web site, usually located
in the top right corner, that asks for the name and eMail address
from people visiting your web site in exchange for something free.
These
people who "opt-in" have agreed to receive information
from you via eMail. The purpose of an opt-in box is to build
a list and generate leads, which hopefully, you can
turn into sales! See the example in the top-right of this section?
That's an opt-in box!
What
makes MyMarketingCart.com
so unique is we give you the ability to create an unlimited number
of opt-in forms to place on an unlimited number of web pages.
This freedom allows you to really grow your business online. Just
having a shopping cart will not guarantee you success online.
You need marketing tools, and the ability to create opt-in forms,
is a very important key to building that success!
 There's
no quicker way to wealth, than creating a huge sales force to
sell for you. No matter how many products you think you can sell
on your own, enlisting the help of hundreds, even thousands of
other people to help sell for you will ensure you make more sales
than you ever could on your own. That's the secret to wealth!
Having
said that, setup your own affiliate program on your web site using
MyMarketingCart.com's affilaite tracking software so you can get
all the help you need when it comes to selling your products and
services online.
When
it comes to setting up your affiliate program, here's what you
would do:
Can
you see how simple this is? How powerful your marketing efforts
will be when you have help selling for you! Very simply, if you
want to make more money, increase your sales force ... CREATE
YOUR AFFILIATE PROGRAM with MyMarketingCart.com.
This
is the fun part. With your product links in place on your catalog
web page (or linked on your one-page sales letter) let's test
them! How do you do that? Click on them! Here are all the possible
links you might have placed on your web page, which you might
want to test before you go live with your web site!
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Product
Links — Click on all your product
links to make sure they appear in the View Cart window
displaying the correct title/description and price. If
they do, then you're on to the next check in our list
...
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Gateway
Hookup — After you add a product (to
buy) from your own catalog web page, actually BUY IT! Test
the entire "check out" process. Do you have any
problems entering your credit card into the order form and
clicking on the CLICK HERE TO PROCESS YOUR ORDER button? If
you don't, then you're ready to start selling! Well, almost,
here are a few more links to check before you go live! Note,
if you happen to successfully buy your own product, don't
worry, (1) you can void the transaction inside your virtual
terminal and/or (2) you can allow the money to be charged
and processed because it's your money to begin with! |
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View
Cart & Check Out Links —
Test these links to make sure they click over to the View
Cart and Check Out web pages correctly. If they don't, then
you're customer won't be able to "check out" properly
and pay for the products and/or services they'd like to buy
from you. |
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Affiliate
Signup Links —
Make sure this link works correctly so potential affiliates
can signup to join your affiliate program and help you sell
your products and/or services. |
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Affiliate
Login Links —
Make sure this link works so your affiliates can login to
their affiliate account successfully to check their personal
earning stats, change/update their personal contact information,
etc. |
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You
can see, after this initial testing phase is done, you're ready
and confident to go live and start selling your web site!
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