A "shopping cart" is an online software program that collects payments from customers who want to shop at your web site.

Without a shopping cart connected to your web site, how else will you collect credit card payments, charge for shipping, collect any applicable sales tax and eMail your customers a receipt immediately after they place their order with you? Without a shopping cart, you can't do any of these things!

That's a lot, eh? You bet! But, not to worry! Most of these features will become second nature to you once you start selling online. Can you live without a few of them? No. Do you need them all? Why not! The more functional your shopping cart, the better it will serve you when you start making all those sales, right? Absolutely!

	What types of products / services can you sell with my Shopping Cart?

My shopping cart software system can help you sell practically anything and everything (legal, of course) just as soon as you open your account with MyMarketingCart.com. Seriously! Once you open your account, do some minor configuration, you could be up and running (and selling) within minutes!

Are you an author, consultant, coach, speaker or other small business owner with something to sell? Here are some product and service ideas that sell very well through MyMarketingCart.com.

	Books, Workbooks & eBooks — Are you an author? How about a speaker or trainer? You can easily add your books, workbooks and eBooks to the shopping cart to start selling right away from your web site. I do, and so can you!
	Audio & Video Products — Why not record your book in audio format and/or record yourself in video format presenting your book or giving a workshop or presentation about your book and selling it online? You can also sell all kinds of other educational and entertaining products in audio and video format through my shopping cart too! I do, and so can you!
	Coaching & Consulting Services — How would you like to sell your coaching and/or consulting services online from your web site? Sure, you might list what kind of help you can provide, but how about creating some payment links and adding them to your web site so all you have to do is direct your clients to click on those links to pay you ahead of time! Who wants to wait for a check in the mail or hang on the telephone waiting to write down a credit card that might not work later when you enter it into your merchant account virtual terminal? I choose to let the client handle their own method of payment on their own. (i.e., Visa, Mastercard, American Express, Discover, PayPal, etc.) That way, all you have to do is wake up to money in your eMail inbox and a phone call that week or next to serve your client. I do, and …. so can you!
	Membership Subscriptions — Did you know you could make money online with your own membership web site, if you had the right software? Absolutely! Specifically, you'll need the ability to process the recurring charges (i.e., membership subscription) payments your members will pay you. Simply decide to charge either daily, weekly, monthly, quarterly, annually or some other payment time-frame. The best part about using MyMarketingCart.com to process your membership web site subscriptions is that you can also sell other non-membership products and services and still utilize ONE AFFILIATE PROGRAM to track the sales made from any of your products, memberships and/or services. That's very cool!
	Seminars & Tele-Seminars — Are you a speaker or train people professionally? You can sell registration tickets to your seminars, tele-seminars and other bootcamp/training events through MyMarketingCart.com. Just add the title of the event, price for admission, determine any affiliate commissions for the sale of any registrations and you're set!
	Webinars & eClasses — Maybe you have an online class you just built, or a micro-continuity program you're selling? With MyMarketingCart.com and its built-in recurring billing, you can easily set up a one-time or multiple payment plan for your online students to select when it comes to paying you to learn what you are about to teach them online! It's that easy.
	Many Other Products — While the products listed above are top sellers through MyMarketingCart.com, you can also sell just about anything really! From t-shirts, hats, mugs, shoes, jewelry, guitars, parts, ingredients, recipes, food, etc. If you can sell it offline, you can sell it online and use MyMarketingCart.com to process credit card and PayPal payments made by your customers in real time online!

	What else should you have, in addition to a Shopping Cart, to sell online?

Having a shopping cart on your web site isn't really enough to start marketing your web site and making sales. As I've always said, "shopping carts collect the order, they don't attract the order!" Having said that, here's what you need your shopping cart system, like that of MyMarketingCart.com, to come with when you finally plunk down the money to get started.

It's best if you have these Internet marketing tools also built into the same shopping cart system you plan to use so you don't waste time and money looking for them, installing them and maintaining them. Yikes! That said, here's what else comes built into your shopping cart account:

	Affiliate Tracking Software helps you enroll others and their help to promote your web site in places you can't always be. If you want to increase your sales and income, increase your sales force! This additional feature also comes built into your account with MyMarketingCart.com. Simply sign-up for the PROFESSIONAL version, and it's yours along with the other tools you're reading about. Who can live without this money-making tool? No one, who's serious about selling online.
	Autoresponders help to send out eMail message(s) automatically without you having to lift a finger after a sale is made. Think about including some sort of training or how-to information associated with each product to help the customer best use what it is you're selling. You can create autoresponders and associate them with the products you add to the cart to do just that!
	Ask Campaign Software helps you really get to know what your prospects, clients and affiliates are thinking. Do you read minds? No one can, really. So, instead of guessing what product you should create next, simply ASK! MyMarketingCart.com come equipped with the tools you need to run your own successful ask campaigns to help build your list and grow your income potential all at the same time.
	List Management Software (i.e., online database / contact management software) helps you maintain a healthy database of customers after they buy from you. For example, if you simply collect payments from your web site by allowing your customers to click on a PayPal buy button, guess what? Guess who keeps the names and addresses of those buyers? Not YOU, but PayPal. Not good! With MyMarketingCart.com, not only do you collect all the information about who's buying from you, but you also get to eMail them collectively as a whole or per product (query search). Something some other third-party shopping cart systems do not allow you to do. That's a disgrace! Without an online contact (list management) system, how will you ever build a list of buyers? Your list is your true income-source; not just selling one-by-one.
	Lead Capture Tools, such as opt-in form creation tools, help you grow your list by "capturing" the names and eMail addresses, along with other optional information you might like to request, of those who wish to get to know you on a business/expert level. Without these tools, who can you eventually sell to someone? Honestly? You can't. It takes time, trust and rapport to sell to people. Hence, the importance of "lead capture tools" so you can provide opportunities for people to get to know you, before you sell them, ensuring higher sales conversations every time.
	eMail Broadcasting Software gives you the power to send out your message(s) via eMail to your list of prospects, clients and affiliates 24/7 without being perceived as a spammer. This is a must-have with any shopping cart software system. This essential Internet marketing tool comes built into your account with MyMarketingCart.com. How cool is that?
	eZine Distribution Software helps you send out your eZine in a timely manner so your subscribers get to read what you have to say about topics they're interested in learning more about. Most shopping cart software solutions DO NOT have the additional ability to send out a either text or full-color/HTML eZines to the same customer list you'll build when you start selling products. It's a sad reality, but not with MyMarketingCart.com. This tool comes built into your account when you sign-up.
	eMail Templates come built into your eMail broadcasting account, helping you send out professionally designed eMails every time you communicate with the customers who buy from you.
	Split-Testing Software allows you to systematically track what sales pages (you create) are pulling in the most sales. By sending leads to one page or another, you can track which sales copy actually is bringing in the most revenue.

Most shopping cart systems on the market today DO NOT have these Internet Marketing tools built into the same shopping cart system you might use to collect orders online. Take it from me; I've been around this Internet game a long time, and I'm still with MyMarketingCart.com, my shopping cart company. I use what you can use too! No other shopping cart software solution provides (even me) the specific tools and functions I need to associated with my shopping cart to help me succeed online selling my products, services, seminars and coaching!

	Get these vital "Shopping Cart Software" tools today!

MyMarketingCart.com can help you sell online by providing you with these vital shopping cart software tools you need to succeed!